Project Background
Hashi Group of Companies is a fast-growing real estate organization committed to delivering trusted property solutions across residential, commercial, and construction sectors. Since its establishment, the company has focused on helping investors and homeowners make informed property decisions while maintaining transparency, integrity, and customer satisfaction. As the business expanded, it required a stronger digital identity to showcase its services, projects, and expertise while competing in Pakistan’s evolving real estate market.
| Business Name | Hashi Group of Companies |
|---|---|
| Industry | Real Estate |
| Business Category | Residential & Commercial Real Estate, Construction, Property Investment, Architectural Services |
| Established | 2020 |
| Head Office | DHA Phase VII, Islamabad / Rawalpindi, Pakistan |
| Company Size | 201–500 Employees |
| Website | www.hashigoc.com |
Business Challenges
Project Objectives
The project was designed to achieve the following goals:
- Develop a professional corporate brand identity.
- Modernize the company’s digital presence.
- Build trust through consistent branding.
- Increase online visibility and engagement.
- Generate high-quality real estate leads.
- Improve customer experience across digital platforms.
- Position Hashi Group as a trusted real estate brand.
Strategy & Implementation
A comprehensive branding and digital marketing strategy was implemented to create a consistent customer experience across every touchpoint. The corporate website was redesigned with a modern layout, user-friendly navigation, mobile responsiveness, and SEO-optimized content. Professional marketing materials, social media creatives, and corporate presentations were developed using a unified colour palette, typography, and visual identity.
Targeted digital marketing campaigns showcased residential and commercial investment opportunities, construction services, and architectural expertise. Educational content, project highlights, client testimonials, and promotional campaigns were used to strengthen customer trust and improve lead generation while reinforcing the company’s values of transparency and professionalism.
Key Deliverables
- Corporate branding.
- Website redesign.
- Social media branding.
- Creative marketing campaigns.
- SEO optimization.
- Corporate profile design.
- Digital lead generation strategy.
- Marketing collateral and presentations.
“The Dotistic team understood our vision from day one. Their innovative approach to branding and digital marketing transformed our corporate image and played a vital role in strengthening our market presence.”
CEO
HASHI GROUP OF COMPANIES
